Use Your Story to Boost Sales

When people are researching a product or service, they don’t just want to know how much it costs. They want to know why it’s the best option and how it’s going to fit into their lives. People these da...

Sep 6, 2017

Crowdfunding – It Means More than Money

When entrepreneurs turn to crowdfunding to help them jumpstart their next venture, it’s usually because the need the capital to get their product, service or business off the ground. But by asking for...

Aug 15, 2017

Supporting Women in Business

Small business owners are the backbone of the American economy and, according to a report from the Institute of Women’s Policy Research, about 29 percent of those businesses are owned by women. That’s...

Jul 17, 2017

Turning Happy Customers into New Business

When you’re building a business, happy customers are more than good business, they’re also great marketing. People in this ever increasingly social world are happy to spread the word about your busine...

Jun 1, 2017

Coaching is for Managers Too

If you’ve heard it once, you’ve heard it a thousand times – a great business starts with having great people. You can have an amazing business concept, a full-octane marketing plan and a fool-proof ma...

May 18, 2017

The Power of Reviews in the Digital Age

Everyone looks at reviews. Whether we’re trying to find a new restaurant or we’re looking for a contractor for a major project, most of us don’t go out on a limb without doing some due diligence. So w...

May 1, 2017

Bridging the Gap with Millennials

Whether you call them millennials or young professionals, the younger members of today’s workforce want different things from their careers than their parents or grandparents did. For many, work isn’t...

Apr 11, 2017

Want to be Wealthy? Pick Up a Book.

Successful and wealthy people come from all walks of life and their individual experiences have shaped who they are, what they do and how they do it. But most of them have something in common – they r...

Mar 10, 2017

Success Starts with Discomfort

Taking a chance is uncomfortable. Even if you think you’ve done all the research and you are confident about the destination, it takes guts to venture into the unknown. Just like with sailing… you kno...

Feb 27, 2017

Insights & Resources

Latest Articles