The Growth Coach Blog Archive

This business coaching blog deals with the very important and profitable topic of Business Optimization.  As a business owner, in both good times and bad, it pays to think like a Chief Executive Officer (CEO).  A CEO who sees the big picture and is always searching for better ways to run the business and optimize its results.  As a CEO, you should elevate your mindset and obsess about getting more from your current resources and efforts, especially during these challenging economic times.  Ready to think optimization?

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Unlike business consulting, business coaching empowers the client to solve their own problems and seize upon their unique opportunities.  Business coaching is about asking the right questions, not forcing canned answers.  In fact, business coaching is not about telling the client what to do or even how to do it...that's an arrogant and dis-empowering approach. 

As the owner, YOU are the expert in your business, your vision, dreams, lifestyle goals, and the dangers and opportunities facing your business...nobody else is such an expert or should be.  Therefore, never give up the responsibility for or control of your business and/or life to someone else.  Again, you are the expert in YOUR life and business so stay in charge.

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Let me guess, as an owner, you feel at times overworked and overwhelmed.  Even like a prisoner to your business.  You tend to wear multiple hats, function in multiple roles for your company, and juggle way too many responsibilities.  You often end up being the Chief Everything Officer for the company.  Did this business coach come close to describing your current or at least your former situation?

We at The Growth Coach, a business coaching franchise system, see this situation/syndrome repeated...

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As a business leader, your first priority is to define reality for your organization.  To make sure everyone is seeing and dealing with the truth...the good, the bad and the ugly.  After all, a person or company cannot get better results unless they are standing on the firm ground of TRUTH.  Never forget, all progress starts with defining and accepting the truth...the truth is the strong foundation upon which to build a better business.

However, "dealing in the truth" is not easy to pull off...

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